So as a group we re-imagined how we could improve our logo and we came up with some ideas. We thought that it should match our logo name and it should have a meaning. So the first thing came to my mind was that I could create something involving light and fire which could give a stunning effect.
Before we start developing we researched about distribution and production logos. As a result we found that, it should last around 10-20 seconds and it should have a still image at the end. Most of the production logo's image is linked with its animated sequence but some are not. So we decided to make a difference and change the colour schemes of the two media types.
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FireLight Logo |
This logo is the official logo which could use in the blog and other publications. This is also the still image we are expecting to insert into the animated logo.
I created the logo according to the design below. It is a very complex and time consuming design but we were expecting quality than quantity. The final logo was created according to the plan and awaiting for feedback.
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This is the Drawn Design |
I also edited and created a sound clip for the animated logo. I matched the sound to action: in this case burning sound which fades out at the end. At the beginning of the audio clip I added a sound of 'fire start' to symbolise that the fire aggressively starts and lightens the area.
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