How We Made Our Logo / Ident

We created our logo in After Effects. We chose this software because it is widely used in film industry to create graphic effects and visual effects. It also allows you to manipulatematerial effectively and opens a whole new world of camera effects and animations.
 

Step 1

We first created our text and gave it colour and some effects such as 'glow'. We created four layers of texts to give it the correct visual effect.

The background image created in photoshop

Step 2

We combined few effects together to make the 'flames' effect. We managed to get the dark areas by using few smart tools in the software.

Firelight Memorable Logo

We added the firelight still image at the end. We also added a camera effect which zooms into the image and then stop to make it still.

We also managed to add music to our logo, which made it even more interesting.

Link to our designs and ideas post.